The recording industry is yet again offering a downloadable music service consumers can’t use – no MP3s, songs not transferable to portable music players and downloads that are no longer playable if the user’s subscription lapses.
Analysts consider the products of Musicnet (BMG/EMI/Warner) and Pressplay (Sony/Universal) unmarketable – the companies having failed to meet consumer expectations due to excessive paranoia and prices.
The point of this exercise in futility, from Velvet Rope poster ‘Thousandaire’:
“I worked for one of the majors, and it was a supposedly “tech savvy” label (that’s all I will say publicly about where I worked). Nobody in their new media division believed that the download programs would work, they viewed it as “we want to show that there is a dollar value on a download to establish damages.” The attempts to build systems can be viewed as a way to prove damages when suing other download services. (i.e. “you have 50,000,000 members, and that is cheating us out of $500,000,000 a month that they would otherwise be paying if you weren’t around). Heck, the labels made a business model out of suing the likes of MP3.com out of existence.”
That sounds alarmingly plausible. “These MP3s had a street value of one million billion zillion dollars …”